Filed in archive
Using Social Software
by pete on March 7, 2006

AKRE(tm) provides real-time, behavior-based recommendations to retail and media websites. These highly relevant recommendations are for the items most likely to be viewed or purchased by a customer. Sites that provide high quality recommendations to customers have increased page views per visit, improved sales conversion rates, and larger revenue per order. AKRE is deployed as an easy-to-integrate web service that can be added to a portal in hours, not weeks or months.
"Aggregate Knowledge provides powerful 'related' recommendations functionality that was quick and easy for us to implement," said Ethan Stock, CEO of Zvents, an events web search portal and web service. "The recommendations box powered by Aggregate Knowledge gives users of our site relevant event options, based on the behavior of prior visitors. Search plus recommendations is a powerful combination."
"This product identifies up-sell and cross-sell opportunities for web retailers in real-time," said Josh Kopelman, managing director of First Round Capital and founder of Half.com. "User view and buy behavior can change quickly based on outside influences like a news story or a product review. Since this system is real-time and works across product and media categories, web merchants have access to this data immediately."
AKRE enables automated merchandising across a broad range of categories that have previously not been connected. For example, AKRE identifies cross-selling opportunities such as "people who read this news story, bought tickets to this event."
Very cool stuff.
Tags:
zvent
personalization
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/17836
Mr Wong
Vote for Aggregate Knowledge Brings Recommendations to 3rd Party Sites:
|
Rating: 7.00 out of 4 vote(s) cast.
|
Response from:
Eric Rdz
(03/07/06 6:59pm)
Response from:
Gideon Marken
(03/10/06 2:18pm)
I was just at ETech this week in San Diego, where Aggregate Knowledge was one of the presenters.
I was at the presentation and I'd have to say that this company will take off. What they can provide is very powerful, and how they can provide it is very easy to integrate. The timing is perfect for what they've put on the table.
After the presentation, I started to think of all the different types of applications/systems their recommendation engine be integrated with. Social and commerce applications are the obvious points of integration, but there's more areas like:
* corporate knowledge bases
* medical knowledge bases
* integration with Flock (Web browser)
* AI systems
What Aggregate Knowledge offers will become a necessary component to the next 'age.' I think Amazon.com could roll out an API that could compete though, since they've already proven to have the technology. I'm sure we'll see a few players in this space over the next 2-3 years.
I'd love to integrate their technology into my music service, www.ArtistServer.com - it's an ideal fit for my data and users.
Good call on making this post Pete, this is definately something people need to know about.
hasta,
Gideon
I was at the presentation and I'd have to say that this company will take off. What they can provide is very powerful, and how they can provide it is very easy to integrate. The timing is perfect for what they've put on the table.
After the presentation, I started to think of all the different types of applications/systems their recommendation engine be integrated with. Social and commerce applications are the obvious points of integration, but there's more areas like:
* corporate knowledge bases
* medical knowledge bases
* integration with Flock (Web browser)
* AI systems
What Aggregate Knowledge offers will become a necessary component to the next 'age.' I think Amazon.com could roll out an API that could compete though, since they've already proven to have the technology. I'm sure we'll see a few players in this space over the next 2-3 years.
I'd love to integrate their technology into my music service, www.ArtistServer.com - it's an ideal fit for my data and users.
Good call on making this post Pete, this is definately something people need to know about.
hasta,
Gideon
Subscribe
Use the search to look for other interesting posts
| RSS | See all blog subscribe options |
|
What is RSS? | |
| Yahoo! |
|
| Addthis |
|
| Bloglines |
|
| Newsletter | |
| Follow us on Twitter! |







One question.
Where did they get the data for the aggregate knowledge recommendation engine ?