Filed in archive Sites by pete on February 12, 2006

Yes. They got more cash. John DeMayo has some solid advice for them:

-License your behavioral and demographic data.
-Work with partners that can help empower you to use your behavioral and demographic data on behalf of your advertisers.
-Build an opaque, manual, bidded model like those employed by MSN, Y!, and AOL to clear excess remnant inventory to direct marketers efficiently with a minimal amount of headcount and no additional technology.
-Better and more thoroughly integrate classifieds, jobs, and related into relevant and applicable areas of other sections.

Related Entries:

Friendster Invests in Filipino Online Classified Service - 26 March 2005
Friendster Launches Friendster Classifieds in the Philippine... - 03 April 2005
FOX Uses Friendster Blogs for Pamela Anderson Show 'Stacked' - 07 April 2005
Friendster and Voxify with new rounds - 21 August 2006
YouTube Takes Clips Mobile - 06 December 2006

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Permalink: Friendster to Waste $3M More

Tags: friendster funding

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