If the key to making online video sharing is simplicity, Keven Federline might have just cracked the nut.

On a more serious note, quite a bit happened in the world of online video sharing recently.

Fireant released a new version of their desktop based video RSS aggregator:

We've got thousands of video RSS channels listed, from personal video diaries to citizen journalism, and viral video to mainstream media... all can be downloaded and subscribed to in FireAnt. If you already have a videoblog, then make sure you've got an RSS 2.0 feed and add it to the directory.

We'll be continually developing this website over time adding all sorts of ways to discover, view, organize, and share media with friends.

The website is also a major new component of the new version of FireAnt for Mac and Windows. The FireAnt Directory is available inside FireAnt. If you're viewing this directory inside FireAnt, then you will be able to easily subscribe to channels with one-click, and easily access your Queue for a la carte downloads.

On the client side there are all kinds of bug fixes and improvements. The Mac version has multiple viewing sizes, better organization in the Episodes tab, and also the ability to browse inside a channel to select individual items for download. On Windows, we've squashed a lot of bugs and tuned the performance. We are also creating a device synchronization API so that we will be able to more easily sync to portable devices.

I haven't really started consuming videoblogs regularly. Nor do I think I will want to be notified of new video in a different reader than my text aggregator. But, I like the way Fireant is integrating a web based directory as well as combining the viewing software (that works with multiple file types) with the aggregator:

FireAnt delivers a rich media experience through a simple to use, unified viewer that lets you watch all types of content without having to worry about which format it is (Quicktime, Windows Media, Real, Flash, MP3, and more).

Simple. Right Kevbo?

For an additional laugh at Federline's expense, check this video out.