social
Yahoo Acqhires Webjay/Lucas Gonze
Filed in archive General by pete on January 9, 2006


As Marc Canter alluded to a few months back (link via Greg Gershman), Yahoo has acqhired webjay. Yahoo continues to purchase websites that enable consumers to help organize and share the web and their content. Flickr. Del.icio.us. upcoming.org. Now webjay. Here's a bit from paidcontent.org and directly from the acqhirers mouth:



A couple years back, Lucas created Webjay, a site for easy creation and playback of playlists from the Web. Users can create playlists using music/audio/video from around the Web (with a simple Web form, from scraping a Web page, or with a fancy Ajax interface created by a 3rd party using Webjay APIs), share them with others, include them on their Web sites, browse other users playlists, play the playlists in any media player, or cannibalize the playlists to create new ones. With Dave Goldberg (head of Yahoo! Music) running around telling people that the playlist is the next Frontier in digital media, it shouldn't come as any surprise that we're interested in what Lucas is doing with Webjay. Y! Music Engine has some interesting playlisting features, open APIs, and more goodies on the way. Lucas will help shape our strategies around playlisting in the future.

More from Kevin Burton.

Rafat Ali paraphrases Terry Semel about all of these acquisitions:
social media: You can't live like an island, and we consider it as part of the whole, and it works for all age-groups. We look at social media as an adjunct...we look at it as another sticky feature that keep people on Yahoo and send people off to other features on Yahoo. If social media can become monetized on its own, we will be very happy and will do it.


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