MARKETING VOX -- Apr 18 -- Jalipo is a new online distribution network for high-quality TV and video content, launched today in London, with the aim of becoming an alternative to YouTube. For consumers wanting to watch live events and video-on-demand online, Jalipo offers a pay-per-minute credit service called J:Credits. 10 British Pounds buys 1550 J:Credits. It allows rights owners more control over their footage by letting them set their own pay-per-minute price. Jalipo's chairman, the former president of Sony Europe, Chris Deering said, "This is absolutely not for user-generated content. ...Put us at the other end of the market to YouTube. This is rights protected, territory restricted and monetized every minute." Partners include France24, BBC World, GP Masters and Al Jazeera English among others. It is looking to sign deals to show live sports, concerts and more independent films. FULL ARTICLE @ MARKETING VOX


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